The Pleasure Project is a sexual education initiative that helps promote safe sex. In their latest project, Pleasure Project is calling for three different couples to have sex on camera while wearing a condom. The video would be accessible by link to people around the world. The idea behind the project is to encourage students to use condoms.
By providing pornographic content that champions the use of contraceptive, the Pleasure Project hopes to limit the spread of infections and disease among colleges and university campuses. Each video will have one couple aged between 18-25 and be filmed in a “everyday location, such as a student house.” The filming will take around three hours and the videos will be viewed by a small test group.
Suzanne Noble, a spokesperson for the company, told The Tab: “The project we are working on is a pilot for a UK university to trial the most effective methods to ensure young people use condoms. The research we have done to date indicates that young people would prefer to view stylish, yet naturalistic scenarios in which couples are seen having sex while using condoms. So, for instance, we may film a couple having sex in a bedroom that looks like a student house or in a car.”